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People are often duped into thinking the best hosting deal is the one that offers free unlimited bandwidth, but actually this is not the case. When choosing hosting for a website, there are a number of mistakes that people make. Often this is because they think that something like free unlimited bandwidth is the be all and end all of hosting. Here are top 5 mistakes people make when it comes to choosing their website hosting.
1: Assuming That Unlimited Bandwidth Is Unlimited
This is a key mistake. Whether it’s the minutes or text messages you’re allowed on your cell phone tariff or features of your website hosting, every company that offers something unlimited isn’t telling the whole truth. There are usually clauses in the terms and conditions (always read the small print!) stipulating that “unlimited” actually means “within reasonable use”. It’s like an all you can eat buffet. You can’t actually eat everything there. At some point you’ll be asked to pay more or leave. Most websites don’t need unlimited bandwidth (just like most people can’t eat everything at the buffet, even if it’s free) so in reality hosting companies rarely offer it.
The price you see is big red writing is not the price you’ll actually be paying! Look just underneath it, you’ll see a tiny crossed out price which makes you think you’re getting an unbelievable deal. You’re not, you’re paying the small price for the first month and then the massive price underneath it for every subsequent month. It varies from company to company, sometimes you’ll get as much as the first year at a discounted rate, but universally there is a trend of showing the customer a much smaller price than they will actually be paying. Read the small print and make sure you know what the actual cost of your hosting contract is.
3: Getting Stuck With Poor Customer Service
Again, this really comes back to doing your research. Make sure you look into the history of the company and read customer reviews, preferably on an independent website. Most people don’t have to think about this until something goes wrong, by which time it’s too late and you’re stuck with your company and bad customer support. Many companies offer 24 / 7 / 365 support. That’s 24 hours a day, seven days a week, 365 days of the year. Of course this doesn’t mean the quality of service is high. But the companies that provide regular training to their support assistants will be proud of that and often tell you about it on their websites. If they’re good, this will involve interpersonal training as well as technical.
4: Not Upgrading When You Are Ready
If your website can’t support the amount of traffic it gets then you need to upgrade. Your hosting company will have access to stats about your site and will be able to advise you on what you need the most. The majority of web hosts provide excellent upgrade options. There are often great deals for pre-existing customers. If you’re with a good hosting company, they’ll value your business. It’s in their interest to keep you happy and maintain that good relationship. Don’t be afraid to expand as your site grows, and don’t be afraid to push for a good upgrade price with your hosting provider.
5: Not Doing Research
You probably saw this one coming. As with anything, there are good and bad and downright ugly options on the Internet for web hosting. There are scams, there are bad companies who don’t value you as a customer and there are companies who don’t operate ethically. However on the flip side there are environmentally friendly web host companies who offset all of the energy they use. There are companies who have won awards for their customer service and their hosting products and there are companies who simply provide excellent hosting. The best way to find the right hosting for you is to research the companies you’re looking at. Establish what you want, find out who offers it and then decide if they’re right for you by looking at how they operate. Always read reviews but remember that every website is different. So what might be important to one customer may not even be relevant to you.